Interning at AFK Creators

Getting involved in the marketing and partnerships side of the esports industry has been an ambition of mine for the last six to twelve months. With that in mind, I’m happy to share the exciting news that I have started an internship at AFK Creators as their ‘Marketing & Operations Intern’.

For the forseeable future, alongside my university studies and other work in the industry, I’ll be supporting the guys over at AFK to make it the best influencer marketing agency possible!

I’m confident that AFK Creators will be able to help me on my journey to develop new skills, and I’m excited to get involved and help them meet their goals.

For more details about who exactly AFK Creators are, and what exactly they do, check out their website here:

The F1 Pro Draft

Last week I had a blast supporting the F1 Pro Draft at the Gfinity Arena. There always seems to be an exciting atmosphere and buzz throughout the F1 Pro Series and the Pro Draft didn’t disappoint. Seeing the drivers go for interviews and then transition from being amateurs to being signed to professional F1 teams was great!

I’m looking forward to the rest of F1 Esports Series and can’t wait to see how the third season unfolds.


The Twitch Prime Crown Cup

On Saturday I returned to the Gfinity Arena to support the team at the Twitch Prime Crown Cup! This event was unique as the teams were made up of superstar celebrities from the world of sport and entertainment including Harry Kane, Robbie Williams, Maya Jama, Ian Stirling, Peter Crouch, Rio Ferdinand, Thierry Henry and Mo Farah amongst others. I had a great time working the event and can’t wait for the next tournament!

twitch prime crown cup

Visiting the PES World League Finals

Last weekend I was lucky enough to attend the PES World League Finals at the Emirates Stadium, the home of Arsenal FC, on behalf of Esports News UK.

Players had to pass through gruelling rounds of qualification in both national and regional qualifiers to make it to the Finals. The support given by the crowd, made up of PES players and team staff alike, who rallied behind players from their respective regions helped contribute to a fantastic atmosphere.

Following the event, I produced a report for Esports News UK which can be read here.

CWL London

In my last blog post I reviewed my first year in esports, discussed my near future, and mentioned that I would be attending CWL London on behalf of Gfinity. A couple of weeks later, I am back on top of my revision and pleased to announce that the event went unbelievably well. It appears that all parties involved thoroughly enjoyed the event. Judging by responses on Twitter, Reddit and from the live crowd itself, it appears that the event met and exceeded the vastmajority of people’s expectations.

The event, hosted in the Copperbox Arena, was the largest of its kind in Europe and saw Gfinity support over 90 open bracket, grassroots, amateur teams and a further 16 professional world-class teams. Over the course of 3 days, the teams – including the likes of Optic and 100 Thieves – took to the stage and competed for a total prize pool of $400,000. A massive logistical task, Gfinity delivered and the event ran as smoothly as anybody could have hoped for.


On a personal level, I found the experience to be really useful. This was my first time supporting an esports event held outside of Gfinity’s Arena. This meant there was an opportunity to learn new things. It also meant there were one or two challenges to overcome along the way. Fortunately, all went well. Whilst not working, the event also provided me with an opportunity to have a quick chat and network with a few friends and industry figures.

The event was both exciting and successful and, hopefully, this will lead to an even brighter future for the European Call of Duty esports scene. Stay tuned to my blog for information about future events and my other experiences in this exciting industry.